Know where your firm stands before you spend another dollar acquiring cases.
Evan Michaels helps plaintiff firms understand where they stand in the MVA market, whether additional case volume makes economic sense, and—when it does—how to acquire it.
☞ MARKET SIGNAL
One current, useful piece of MVA intelligence. Not generic prose.
Florida / Texas / Louisiana / Pennsylvania / etc.
— COMMON CONCERNS
“My Google spend keeps increasing.”
“I hired six intake people and they're not full.”
“We're signing fewer cases even though we're spending more.”
“That firm wasn't even on my radar two years ago and suddenly they're everywhere.”
“I don't know whether another $100K/month in acquisition is smart or insane.”
— THE QUESTION
“Does additional case volume actually improve your economics?”
— MY DIAGNOSTIC
What Evan examines = Capacity + Intake Performance + CPA + Competition + Market
Evan works with established plaintiff firms with meaningful MVA operations, professional intake, unused or expandable capacity, sufficient acquisition budget, and an appetite for predictable volume.
— WHEN GROWTH MAKES SENSE
When the capacity, market and economics align, I can provide access to exclusive signed MVA opportunities.
— 20-MINUTE MVA MARKET REVIEW
Leave knowing:
what we're seeing in your market;
whether your operation appears capable of absorbing additional volume;
whether current case-acquisition economics warrant another conversation.
— WHAT’S DIFFERENT ABOUT THIS?
This isn't a pitch-first conversation. It's a judgment call.
I understand your market → determine whether additional case volume makes sense → and, when it does, provide a mechanism for supplying it.
About Evan
Attorney + Market Interpreter + Commercial Advisor
Attorney with more than two decades of experience across civil litigation, legal services, information, marketing, licensing, partnerships and sales.
That range taught me something simple: more activity does not necessarily create better economics. I use market intelligence, operating context and commercial judgment to help firms determine where growth is worth pursuing — and where it isn't.
I prefer to bring something useful to the conversation before asking for business. Intelligence first. Judgment second. Selling only when the two support it.
Past strategic work includes: Best Lawyers / Best Law Firms · ALM / Law.com / VerdictSearch · Thomson Reuters / West